5 Latest Mobile App Testing Trends: 2024 Edition

5 Latest Mobile App Testing Trends: 2024 Edition

Future Market Insights reports the total valuation of the global mobile application market at $74.3 billion for the financial year 2023. The app market is expected to take off at a CAGR of 8.6% (valued at $170.2 billionby the end of the forecast period, 2033. With internet usage and dependency skyrocketing after the global pandemic, mobile applications have become the pioneers for navigating the new digital environment.

Mobile apps have acquired an imperative stature in today’s modernized setup. Applications offering scalability and convenience of use not only for consumers but also at enterprise-level operations have earned them their astounding repute.

To ensure the success of any application or software, different types of mobile app testing. criteria require consideration. The quality of the application is the foremost factor that determines its success and sustainability. In recent years, mobile app testing trends have undergone significant changes. The increasing number of mobile devices has resulted in a significant amount of fragmentation in terms of screen sizes, operating systems, and other factors.

Furthermore, it becomes essential for a mobile app testing company to adapt to new features and restrict threats linked to new bugs. According to recently updated research, the global market for mobile app testing services is anticipated to exhibit USD 14.24 billion by 2028. These are mind-boggling statistics highlighting the importance of mobile app testing in today’s time with an expected CAGR growth of 17.38% by 2028-end.


The post-pandemic era has initiated to bring in new technological trends in the world of mobile app testing. Let us focus on the five prominent mobile app testing trends set to unfold in 2024.

Scriptless Test Automation

When it comes to coding environments, going sciptless has become a major focus for organizations across all industries. Low-code and no-code (LCNC) technology has everyone’s attention due to its core capability of reducing coding requirements to minimal to nil levels. Due to an increasingly growing talent scarcity of coders, the need for platforms that can support non-coders has become prevalent.

Testing services providers are also looking to widely incorporate this technology to ensure optimal utilization of human resources available. While non-coders run tests in this scriptless framework, the programmers can be freed up to take care of other high-end tasks. However, scriptless testing is an add-on feature to other testing efforts. Organizations often require tailor-made solutions to best fit their requirements. One standard scriptless framework cannot test the functionalities of these custom applications. Moreover, businesses need to secure their software, now more than ever, due to the increasing cyber threats. Hence, amalgamating scriptless test automation alongside necessary codes and AI automation test cases is the best strategy to reach optimum efficiency.

Internet of Things (IoT) Testing

Advancements in IoT technologies are taking the consumer markets by storm. One of the hottest consumer trends – wearables – are becoming exceedingly popular. Additionally, you will find that most of these IoT devices are interconnected. For instance, Bluetooth tethering connects headphones, smartwatches, smart home accessories, etc. This level of interconnectedness, again, invites cyberthreats making it paramount for associated IoT devices and applications to be tested thoroughly.

Some of the test cases for IoT focused testing will include:

  • Data sanitization and security testing
  • Interconnectivity testing
  • Testing for protocols like data transfers

In 2024, it is anticipated that mobile app testing companies would have access to more advanced technology. In other words, the testing process for the Internet of Things (IoT) will not only include mobile phones but also a variety of other hybrid devices to ensure quality assurance.

Testing with Real Device Cloud

With around 3.5 billion smartphones currently used by consumers and the rapid increase in these numbers, it is impossible to test a mobile app on every device. One solution to this problem is to use a real device cloud to improve testing efficiency. In 2024, the best strategy for mobile app testing is to combine real devices with cloud technology.

This approach can help identify performance issues and reduce the likelihood of false positives or negatives. Among the latest mobile app testing trends, using a real device cloud is highly effective, as it can detect network failures, hardware issues, and other problems.

As technology continues to evolve, Artificial Intelligence (AI) and open-source tools are expected to play a significant role in accelerating the mobile app testing market.

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AI-powered Testing

The increasing popularity of Artificial Intelligence has brought significant changes to the software research arena. Machine learning and AI can be implemented in testing platforms to create better test cases, scripts, reports, and data for more efficient outcomes. With the help of AI/ML testing, developers can determine:

  • Which tests to prioritize
  • How to optimize test coverage
  • Superfluity of test cases

AI testing algorithms can be particularly useful in identifying errors and loopholes in test models designed for mobile app development. Machine Learning algorithms also help determine areas that usually go unnoticed during manual testing. With the power of smart visualization and analytics, AI can effectively search for and rectify defects without much hassle.

Security Testing

The worldwide digitization of global markets and industries is a double-edged sword for all parties involved. Digitization has not just made technologies available online with convenience of high accessibility, but also left them vulnerable to malicious attacks by unauthorized individuals.

According to recently updated statistics, around 3.5 billion consumers use mobile devices and smartphones. This makes security testing a top priority for mobile applications since they connect all consumer devices and can prove highly detrimental if intercepted with malicious intent.


As the mobile development industry advances, it becomes essential to oversee and update your testing methodologies for the future. These trends are likely to remain in high demand to ensure overall performance and security of mobile applications. For additional information and insights, you can connect with professional software testing company, ImpactQA.


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