Changing customer behavior and increasing global competition are the prime challenges currently faced by the airline industry. To cope with these challenges, airlines have adapted to social media, cloud and mobile technologies. More and more travelers seek online ticket bookings and this demand travel agencies and airlines to focus on the customer experience their websites provides. To ensure that customers experience secure, reliable and smooth operations, quality assurance and testing play a critical role. It is important for airline carriers to have an appropriate digital assurance strategy by identifying the right tools, methodologies, and measures to implement a seamless customer experience.
- Business rules implementation
- System integration
- Non-functional testing